Consumer Insights!
Answers marked with a * are required.
1. Redd's Consumer Insights.
  Hey everyone, I am currently conducting research on consumer insights and I believe we are seriously misunderstood as consumers in South Africa. I Really would appreciate help on this and it can only benefit us in the end.
 
1. Do you drink alcohol? *
      
 
 
 
2. What kind of alcohol do you drink, if you do not drink, what alcohol do your friends drink? *
       		 
 
 
3. What Brand of alcohol do you drink, or your friends drink? *
 
 
 
4. Where do you drink alcohol? *
       		 
 
 
5. When you go out, where do you go- please name the places? *
 
 
 
6. Do you drink the same alcohol at home that you drink when you go out? *
If yes, why?
If no, why?
 
 
 
7. When you think of a cider which name comes to mind first? *
 
 
 
8. Do you know of Redd's cider? *
      
 
 
 
9. Do you drink Redd's? *
      
 
 
 
10. If yes, how often do you drink Redd's? If you don't please continue to question 13 *
      
 
 
 
11. Where do you drink Redd's?
      
 
 
 
12. When do you most like to drink Redd's?
      
 
 
 
13. What do you think of when you see a bottle of Redd's? *
      
 
 
 
14. With regard to advertising, would you prefer being spoken to in Afrikaans or English? *
      
 
 
 
15. What TV channels do you most watch? *
      
 
 
 
16. What Media do you read? *
Magazines: Please specify
Newspapers: Please specify
I don't read anything
 
 
 
17. Do you go to the cinema? *
      
 
 
 
18. What Radio station do you listen to the most? *
      
 
 
 
19. Do you have internet? *
      
 
 
 
20. How Old are you? *
      
 
 
 
21. Are you male or female? *
      
 
 
 
22. What is your job? *
 
 
 
23. Strictly for research purposes, it is required that we include a race question. What race are you? *
      
 
 
 
 
 

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