Answers marked with a * are required.
1.
King of Shaves: tell us more!
1.
Thinking broadly please state in order of preference your 3 favourite toileries
brands?
(Toiletries include shower gel, body wash, deodorant, shaving preparations, hair styling, skincare)
1.
2.
3.
2.
Please select from the list below what factor is most important in attracting
you to a toiletries brand
?
If the brand is exciting
Style and design
The quality of the brand
The heritage of the brand
None of the above
What the brand stands for
Other (Please Specify)
3.
From the list please select
yourÂ
biggest motivation
for purchasing
a
toiletry
product?
Price and value
None of the above
The ingredients
The features of the products
Design of the packaging
Fragrance and smell
The perception of the brand
Other (Please Specify)
4.
Which of the following products would you be willing to spend the most money on?
Shower gel or body wash
Hair styling product
Deodorant or Anti-perspirant
5.
Do you like to try and buy the same brand for all your toiletries?
Yes
No
6.
When shopping for toiletries do you?
Head for the cheapest retailer
Someone else buys them for me
Head for the retailer with the best selection
Head for the most convenient retailer
Other (Please Specify)
7.
Who are you most likely to purchase toiletries from?
A brand i know offers good value for money
A brand with good environmental credentials
A specilaist brand with a good reputation
A fashion brand i recognise
Other (Please Specify)
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.