Needs and attitude for Hong Kong people using iPod and Podcast
Answers marked with a * are required.
1.
Needs and attitude for Hong Kong people using iPod and Podcast
I’m Christy Siu from F.5A of St. Mary’s Canossian College doing a Science and Technology research project. I’m conducting a survey on how Hong Kong people know about iPod and their need and attitude for using an iPod and the Podcast. Please feel free to do this short questionnaire. All information that you provide will be used for this research only. Thank you for your attention.
我是就讀嘉諾撒聖瑪利書院五甲班修讀科學與科技的蕭錦瑜。我正在為香港人對iPod和Podcast的需求和態度作研究。請幫忙完成這份簡短的問卷，你所提供的資料只會用於此研究，感謝你的協助。
1.
Select your gender. 選擇你的性別.
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Male 男性
Female 女性
2.
Select your age group. 選擇你的年齡層.
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14-20
21-30
31-40
41-50
51-60
I cannot find my age group (thanks for your attention, you are not the question target) 我找不到我的年齡層 (感謝你的幫助，你非此問卷的訪問對象)
3.
Select your monthly income. 選擇你的月入.
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<$5000
$5001-$10000
$10001-$20000
$20001-$30000
>$30001
4.
Which kind(s) of iPod do you have? (Can choose more than 1) 你擁有哪一款iPod？ (可選擇多於一個)
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iPod shuffle
iPod nano
iPod classic
iPod mini
iPod video
iPod touch
iPhone 2G
iPhone 3G
I don’t have an iPod (thanks for your attention, you are not the question target) 我沒有iPod (感謝你的幫助，你非此問卷的訪問對象)
My iPod isn't on the list,please specify
5.
Why do you want to buy an iPod? (Can choose more than 1) 為什麼你要買iPod？(可選擇多於一個)
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listen to the music 聽音樂
listen to the radio 聽收音機
watch videos/movies 看短片/電影
see photos 看照片
play the games inside the iPod or the one downloaded in the App store 玩iPod裡或是從App store裡下載的電子遊戲
listen to/watch the Podcast program 收聽/觀看Podcast的節目
go into the Youtube and watch videos 到Youtube看短片
surf in the internet by the Safari 使用Safari來上網
check e-mail 查看電子郵件
get into the map to see the direction 使用地圖看位置
use it as an address book 作地址/電話簿使用
check the stock, weather online 線上看股票/天氣
use it as an alarm clock 作鬧鐘使用
nas a trendy icon 視它為潮流象徵
others buy for me as a gift 別人送給我的
Others, please specify 其他，請註明
6.
Do you use all of the functions in your iPod? 你有否完全使用iPod裡所有的功能？
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I have already use all of the functions in my iPod 我已經使用iPod的全部功能
I know that there is such function(s) but I don’t know how to use it 我知道有那些功能但我不知道如何使用
Some of the functions are no use for me 有些功能對我沒有用處
7.
Which functions in the iPod is no use for you? (Can choose more than 1) 哪一項iPod的功能對你來說沒有用處？(可選擇多於一個)
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listen to the music 聽音樂
listen to the radio 聽收音機
watch videos/movies 看短片/電影
see photos 看照片
play the games inside the iPod or the one downloaded in the App store 玩iPod裡或是從App store裡下載的電子遊戲
listen to/watch the Podcast program 收聽/觀看Podcast的節目
go into the Youtube and watch videos 到Youtube看短片
surf in the internet by the Safari 使用Safari來上網
check e-mail 查電子郵件
get into the map to see the direction 使用地圖看位置
use it as an address book 作地址/電話簿使用
check the stock, weather online 線上看股票/天氣
use it as an alarm clock 作鬧鐘使用
8.
Which function(s) in the iPod you use most? (Can choose more than 1) 哪(幾)項iPod的功能你最常使用？(可選擇多於一個)
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listen to the music 聽音樂
listen to the radio 聽收音機
watch videos/movies 看短片/電影
see photos 看照片
play the games inside the iPod or the one downloaded in the App store 玩iPod裡或是從App store裡下載的電子遊戲
listen to/watch the Podcast program 收聽/觀看Podcast的節目
go into the Youtube and watch videos 到Youtube看短片
surf in the internet by the Safari 使用Safari來上網
check e-mail 查電子郵件
get into the map to see the direction 使用地圖看位置
use it as an address book 作地址/電話簿使用
check the stock, weather online 線上看股票/天氣
use it as an alarm clock 作鬧鐘使用
Others, please specify 其他，請註明
9.
How often do you use your iPod? 你使用iPod的次數是？
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Less than 1 hr per day 每天少於一小時
1-2 hrs per day每天一到兩個小時
2-4 hrs per day 每天兩到四個小時
More than 4 hrs per day 每天多於四小時
2-3 days per time 兩到三天使用一次
4-7 days per time 四到七天使用一次
More than 7 days per time 多於七天才使用一次
10.
When will you use your iPod? (Can choose more than 1) 你在什麼時候會使用iPod？(可選擇多於一個)
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Sleeping 睡覺時
Travelling to work/school 上班/上學時
At home 在家中
Studying/working 溫書/上班時
Having your meal 吃東西時
11.
Why do you choose iPod other than using other portable multimedia players (e.g. mp3, blueberry, palm)? (Can choose more than 1) 你為什麼選擇iPod而非其他可攜式多媒體電子儀器(例如: 掌上電腦)？(可選擇多於一個)
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More functions 較多功能
Good looking 時尚外表
Good quality 良好質素
Size is suitable e.g. light & small 體積適中 (例如: 輕巧和細小)
The attached software is useful (e.g. iTunes, iTunes Store, Podcast, App store, etc) 附設的軟件很有用 (例如: iTunes, iTunes Store, Podcast, App store等)
The capacity is suitable e.g. high capacity 容量較大
Good after-sale service e.g. repairing 良好售後服務 (例如: 維修服務)
Well brand name 知名品牌
As a trendy icon 視它為潮流象徵
Others buy for me as a gift 別人送給我的
Others, please specify 其他，請註明
12.
“Podcast” is a new kind of software to download up-to-date program. Do you know what “Podcast” is and did you use it before? 「Podcast」是一種用作下載最新節目的新式軟件。你知道什麼是「Podcast」並且有否使用過它？
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Yes, I know what “Podcast" is and I have used it before 我知道「Podcast」是什麼而且曾經使用它
Yes, I know what “Podcast” is but I haven’t used it before (jump to Q.14) 我知道「Podcast」是什麼但沒有使用過它 (跳到Q.14)
No, I don’t know what “Podcast" is (jump to Q.14) 我不知道「Podcast」是什麼 (跳到Q.14)
13.
What did you download by the Podcast? (Can choose more than 1) 你會用Podcast下載什麼？(可選擇多於一個)
Radio programs 電台節目
News 新聞節目
Lectures 課堂影像
Video clips 影片
Songs 歌曲
Others, please specify 其他，請註明
14.
How often do you buy a new iPod? 你隔多久會購買一部新iPod？
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<3 months 少於三個月
3 months-12 months 三到十二個月
13 months-4 years 十三個月到四年
>4years 多於四年
When the iPod is totally out of order 當iPod壞掉
When the iPod doesn’t have enough capacity to store extra things 當iPod不夠容量存放更多東西
When Apple invent a new kind of iPod 當蘋果推出一部新iPod
I have only buy the iPod once 我只購買過iPod一次
15.
Which of the following is the most important factor when you buy a new iPod/multimedia portable player? 以下哪項因素最影響你購買一部新iPod或新可攜式多媒體電子儀器？
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Functions 功能
Appearance 外表
Quality 質素
Size 體積
The attached software 附設軟件
The capacity 容量
After-sale service 售後服務
Brand name 品牌
Price 價錢
16.
How important does your iPod? (1 is the less important, 5 is the most important) 你的iPod有多重要？ (1是不太重要，5是非常重要)
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1
2
3
4
5
17.
What functions do you expect the iPod can have in the future? (Can choose more than 1) 你期望iPod將來可以有什麼新功能？(可選擇多於一個)
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Watching television directly 看直播電視
Use as an Octopus card 作八達通使用
Use as a visa card 作信用卡使用
Use as a remote control of different kinds of electronic devices 作不同電子儀器的遙控器
Others, please specify 其他，請註明
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